MORRISONS TO DONATE 100,000 CHOCOLATE EGGS TO FAMILIES THIS EASTER

Morrisons has announced it will be donating 100,000 chocolate eggs to those in need in the run up to the Easter weekend.

Morrisons Community Champions at all stores nationwide will be working with local food banks, schools and community groups to distribute the Easter treats to individuals and families who would benefit most. 

Each of Morrisons 497 stores will receive a dedicated delivery of more than 200 Easter eggs, including household favourites Smarties and Creme Egg, which will be set aside, ready to donate.

Customers also have the opportunity to get involved as Morrisons is setting up ‘Easter Egg Donation Stations’ in every store where customers can drop off additional eggs they have purchased.  

The supermarket wants to raise the spirits of the nation and spread some hope and joy across local communities as lockdown restrictions are set to be eased by the government this week. 

Rebecca Singleton, Customer & Community Director at Morrisons said: “We know that celebratory occasions can come at an additional cost to families, but we want to make sure that no-one goes without Easter eggs this year. Across the UK we’ll be donating 100,000 eggs to local communities where they are needed most.”

The Easter egg giveaway is part of Morrisons £5 million drive to keep the nation’s food banks stocked by manufacturing additional products which are then donated directly to local communities. The £5 million donation, announced in January, adds to the £10 million worth of food that Morrisons donated in 2020.  

For more information visit www.morrisons.co.uk

About Morrisons: 

Headquartered in Bradford since 1899, Morrisons is a British food retailer with around 120,000 colleagues in 497 stores serving millions of customers every week.  We are British farming’s biggest supermarket customer and all Morrisons-branded fresh meat and everything on our butchers’ counters is 100% British. 

Foodmakers and shopkeepers at heart, we have over 9,000 trained butchers, bakers, fishmongers, cheesemongers and other skilled in-store specialists making more and more food in our stores. Morrisons has its own sites making meat, fruit & veg, fish, bakery and fresh food products – 20 in all – and is unique in preparing and making more than half of the fresh food sold in our stores. Food manufactured in our sites and stores is showcased with ‘Morrisons Makes It’ branding.

Morrisons is becoming even more competitive by cutting prices on groceries and continuing to offer great value on good quality products. We tailor the offer of each one of our stores to local tastes and demographics. We also offer popular services including cafés, pharmacies, dry cleaners and over 300 petrol stations with further services being added all the time.